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Is ‘smart beta’ investing’s free lunch?
[at MarketWatch] - Taking advantage of different market-cap weightings in various index ETFs is one way to potentially beat the market, but simply outperforming its base index is not as clear cut as it sounds.
http://us.rd.yahoo.com/finance/exte...4E1-B785-436D-AC10-583F1B65B766&siteid=yhoof2
[at MarketWatch] - Taking advantage of different market-cap weightings in various index ETFs is one way to potentially beat the market, but simply outperforming its base index is not as clear cut as it sounds.
http://us.rd.yahoo.com/finance/exte...4E1-B785-436D-AC10-583F1B65B766&siteid=yhoof2
